If you’re a Canadian brand or creator eyeing the French market, LinkedIn (or lked, as the cool kids sometimes say) is your golden ticket. As of 2025 May, tapping into France’s LinkedIn influencer scene can seriously boost your cross-border marketing game. But don’t just chase any influencer — you want the crème de la crème, the real-deal players who move the needle locally and can open doors for your Canadian business.
This article breaks down the top 10 LinkedIn influencers in France worth collaborating with, with a sharp eye on how Canada-based advertisers and creators can leverage these partnerships. We’ll also sprinkle in some local Canadian flavour — think payment methods, social norms, and legal tips — so you’re not flying blind.
📢 Why LinkedIn Influencers Matter for Canada-France Cross-Border Deals
Canada’s marketing landscape is evolving fast. We’re all about authenticity and ROI — no fluff, just results. LinkedIn influencers in France bring authority, trust, and an engaged audience, especially in B2B sectors like tech, finance, and consulting. Collaborating with them means your brand gains instant credibility and access to decision-makers.
Keep in mind Canadians typically pay influencers via e-transfers or wire transfers in CAD, but for French influencers, you’ll often deal in euros (€). Platforms like Payoneer or Wise help bridge that gap smoothly. Also, France’s strict data protection laws (GDPR) require transparency in influencer partnerships, so contracts and disclosures must be on point.
💡 Top 10 LinkedIn Influencers in France to Work With
Here’s our no-BS list of the 10 French LinkedIn influencers who are killing it right now. These folks cover everything from startup culture to digital transformation, making them perfect for Canadian brands wanting a slice of the French market.
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Céline Lazorthes – Founder of Leetchi, a fintech powerhouse. She’s a go-to voice on entrepreneurship and innovation in France. Great for Canadian fintech startups looking for a foothold.
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Oussama Ammar – Co-founder of The Family, known for his blunt, insightful takes on startups and growth hacking. Expect raw, real talk that resonates with ambitious Canadian scale-ups.
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Fiona Zanetti – Digital transformation consultant. She’s big on AI and automation, helping brands future-proof their biz. Perfect for Canadian tech firms offering SaaS solutions.
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Guillaume Moubeche – CEO of Lemlist, a cold-emailing software with global reach. His content is gold for Canadian B2B marketers wanting to up their outreach game in France.
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Sophie Viger – HR and employer branding expert. Ideal if you’re a Canadian company hiring Francophone talent or building your employer brand locally.
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Thierry Debarnot – Marketing and sales strategist. His posts dive deep into customer acquisition and retention — stuff every Canadian brand needs to nail when entering France.
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Caroline Faillet – Expert in digital strategy and consumer behaviour. She’s got the pulse on French online consumer trends, invaluable for Canadian e-commerce brands.
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David Fayon – AI and digital transformation evangelist. A trusted voice for French tech adopters, great if you’re pushing AI-driven products from Canada.
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Marie-Laure Vie – Leadership coach and diversity advocate. Collaborate with her to position your Canadian brand as inclusive and forward-thinking in the French market.
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Alexandre Dana – Founder of Spendesk, a finance management tool. His insights on SaaS growth and fundraising make him a must-know for Canadian startups targeting France.
📊 How to Collaborate with French LinkedIn Influencers from Canada
Working across borders isn’t just about pinging a DM. Here’s the real-deal workflow to make your collab seamless:
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Do Your Homework: Study their content, engagement, and audience. Tools like LinkedIn Sales Navigator let you dig deep.
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Localize Your Pitch: French business culture values politeness and formality. Start with “Bonjour” and avoid jumping straight into sales talk.
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Negotiate Payment in Euros: Offer fair compensation based on market rates. Use platforms like Wise to handle currency conversion with low fees.
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Clear Contracts with GDPR Compliance: Outline deliverables, timelines, and data privacy terms. This protects both parties and builds trust.
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Leverage Canadian Platforms for Workflow: BaoLiba is a great place to manage influencer campaigns globally, bridging Canadian advertisers with French creators efficiently.
People Also Ask
Who are the top LinkedIn influencers in France for B2B marketing?
Influencers like Guillaume Moubeche, Thierry Debarnot, and Fiona Zanetti are key players in B2B marketing on LinkedIn in France, providing insights into sales, digital transformation, and outreach strategies.
How do Canadian brands pay French influencers?
Most Canadian brands use international payment services like Payoneer or Wise for smooth euro transfers, avoiding hefty bank fees and currency exchange issues.
What should Canadian marketers know about French influencer marketing laws?
France enforces GDPR strictly. Canadian marketers must ensure transparent contracts, data protection compliance, and clear disclosure of sponsored content to stay on the right side of the law.
❗ Key Tips to Nail Your Canada-France LinkedIn Influencer Collabs
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Keep your messaging bilingual when possible — French and English — to show respect and inclusivity.
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Track campaign performance with UTM codes to measure ROI across the Atlantic.
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Use local Canadian success stories like Shopify or Hootsuite as proof points to gain influencer trust.
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Remember, French influencers value long-term relationships over one-off gigs. Think partnerships, not transactions.
Final Thoughts
By teaming up with these 10 LinkedIn influencers in France, Canadian brands and creators can crack open a lucrative market with authenticity and authority. Keep your eyes on the evolving trends as of 2025 May, adapt your approach to local norms, and use tools like BaoLiba to streamline your influencer marketing efforts.
BaoLiba will continue updating Canada’s influencer marketing landscape, sharing fresh insights and practical tips. Stay tuned and get ready to level up your global game!
