If you’re a Canadian brand or content creator looking to tap into the booming Indonesian market, Telegram is where the magic’s at. In 2025, Telegram’s user base in Indonesia is skyrocketing—making it a goldmine for influencer collabs that actually convert. Forget just chasing Instagram or TikTok hype; Telegram offers a more direct, engaged, and niche audience, perfect for real talk and conversions.
This article dives into the top 10 Telegram influencers in Indonesia you should be working with right now. I’ll break down why Indonesia’s Telegram scene matters, how Canadian advertisers can play by local rules, and how to pay influencers without breaking a sweat. Ready to go beyond the usual suspects? Let’s roll.
📢 Why Indonesia on Telegram Matters for Canadian Brands
Indonesia is the fourth most populous country on the planet, with over 270 million people and a crazy high social media penetration rate. While platforms like Instagram and TikTok dominate, Telegram is quietly becoming the go-to hub for communities, niche interests, and even e-commerce.
As of May 2025, Telegram’s growth in Indonesia is fueled by:
- Privacy concerns pushing users away from Facebook-owned platforms
- Telegram’s supercharged group and channel features that foster tight-knit communities
- A booming digital economy where influencers drive product discovery and sales
For Canadian brands, especially those in tech, fashion, or even fintech, Indonesia’s Telegram ecosystem is a sweet spot to reach young, digitally savvy consumers who crave authentic connections.
💡 How Canadian Advertisers Can Work With Indonesian Telegram Influencers
Know Your Payment Game
Canadian brands usually roll with CAD via bank transfers, PayPal, or Interac e-Transfers domestically. But when you’re working with Indonesian influencers, expect to use more flexible options like:
- PayPal (widely accepted)
- Wise (for low-fee international transfers)
- Cryptocurrency (yes, some influencers prefer this for speed and privacy)
Pro tip: Always clarify payment currency and method upfront to avoid nasty surprises. Indonesian influencers often quote rates in IDR (Indonesian Rupiah), so get a reliable currency converter app handy.
Respect the Local Legal and Cultural Landscape
Indonesia has strict advertising laws and cultural norms that Canadian marketers must respect. For instance:
- Avoid politically sensitive topics or anything that could be seen as blasphemous
- Be transparent about sponsored content — Indonesian regulations require clear disclosures
- Tailor your messaging to local tastes; humour and slang can differ widely from Western styles
Brands like Lululemon Canada have nailed this by partnering with local Indonesian influencers who know the cultural pulse, rather than pushing a one-size-fits-all global campaign.
📊 Top 10 Telegram Influencers in Indonesia You Can’t Miss
Here’s the no-BS list of Telegram influencers who are killing it in Indonesia’s market. These folks have massive engaged followings, strong trust, and diverse niches:
- @GadgetGila – Tech reviews and gadget unboxings. A favourite for Canadian tech brands wanting to showcase products.
- @KulinerKita – Foodie channel with daily recommendations and food hacks. Great for F&B or kitchen appliance promos.
- @FashionNusantara – Fashion trends and local designer spotlights, perfect for Canadian apparel or accessories brands.
- @CryptoNesia – Cryptocurrency and fintech insights, a hot pick for Canadian fintech startups eyeing Indonesia.
- @TravelSantuy – Travel deals and tips for young Indonesians, ideal for tourism boards or travel gear companies.
- @ParentingCeria – Parenting tips and product reviews for young families, great for baby products or health brands.
- @GamingRakyat – Gaming news and live streams, perfect for Canadian gaming companies or e-sports brands.
- @EcoHijau – Sustainability and eco-friendly lifestyle content, matching Canada’s green marketing values.
- @StartupJakarta – Startup ecosystem insights and entrepreneur stories, useful for B2B or SaaS brands.
- @ArtisChat – Celebrity gossip and entertainment, excellent for lifestyle and entertainment brands looking to create buzz.
People Also Ask
How do I find Indonesian influencers on Telegram?
Start by joining relevant Telegram groups and channels in Indonesia, or use influencer platforms like BaoLiba that specialize in cross-border collaborations. Check follower counts, engagement rates, and content style before reaching out.
What’s the typical cost to work with Telegram influencers in Indonesia?
Rates vary widely depending on niche and follower count. Micro-influencers might charge 500,000 IDR (~CAD 45), while top-tier influencers can demand millions of IDR per campaign. Always negotiate and get contracts in writing.
Is Telegram marketing legal in Indonesia?
Yes, but you must comply with Indonesia’s advertising laws, including clear disclosure of sponsored posts and avoiding prohibited content. Consult with local legal experts if you’re unsure.
❗ Risks and Considerations
- Beware of fake followers and engagement; Telegram’s open groups can inflate numbers artificially. Use tools and manual checks.
- Language barriers can cause miscommunication; hiring bilingual account managers or agencies can save headaches.
- Currency fluctuations between CAD and IDR can affect budgets; lock in rates where possible.
📢 Wrapping Up
Indonesia’s Telegram scene is a hidden gem for Canadian marketers aiming for authentic engagement in a massive, dynamic market. By partnering with the right influencers, respecting local culture, and mastering payment logistics, you’ll unlock serious growth opportunities.
Remember, this isn’t about throwing money at big follower counts but about building real connections that convert. BaoLiba will continue to update Canada’s influencer marketing trends, so stay tuned and keep hustling.
If you want to dive deeper or get connected with verified Indonesian Telegram influencers, BaoLiba’s global platform has you covered. Let’s get those campaigns rolling!
