Looking to jump on Twitter advertising in Singapore but based in Canada? You’re in the right spot. As of June 2025, understanding Twitter’s ad rates in Singapore can save you a ton of headaches and wasted budget — especially when you want to run campaigns that actually convert.
In this article, we break down the full-category advertising rate table for Twitter in Singapore in 2025, tailored for Canadian advertisers and influencers. We’ll also mix in some real talk about payment methods, local marketing vibes in Canada, and how to navigate cross-border ad spend without getting lost in translation (or currency exchange fees).
Let’s get into the nitty-gritty, so you can make smart moves with your Twitter budget and crush those ROI targets.
📊 What You Need to Know About Singapore Twitter Ad Rates in 2025
First off, Twitter’s ad pricing in Singapore is shaped by several factors: auction competition, ad format, target audience, and campaign objectives. For Canadian advertisers, keep in mind the exchange rate between CAD and SGD, plus any payment platform fees.
Here’s a quick rundown of typical Twitter ad formats and their average cost ranges in Singapore for 2025:
- Promoted Tweets: SGD 0.50 – SGD 3.00 per engagement (click, retweet, like)
- Promoted Accounts: SGD 20 – SGD 100 per 1,000 followers gained
- Promoted Trends: SGD 100,000+ per day (premium pricing for top visibility)
- Video Ads: SGD 0.10 – SGD 0.30 per view (CPV)
Translating that into Canadian dollars, assuming a mid-2025 exchange rate around 1 SGD = 0.95 CAD, expect slightly less than one Canadian dollar per click on promoted tweets, but always factor in your campaign’s targeting and bidding strategy.
📢 Why Canadian Brands Should Care About Singapore Twitter Ads
You might wonder, why bother with Singapore Twitter ads if you’re operating out of Canada? Three reasons:
- Singapore is a gateway to Southeast Asia: It’s a hub for tech-savvy consumers and startups, making it a prime spot for Canadian brands targeting Asia-Pacific markets.
- Diverse and affluent audience: Singapore’s Twitter users are often decision-makers, early adopters, and trendsetters — perfect for B2B and premium consumer products.
- Competitive ad rates: Compared to North American markets, Singapore offers relatively affordable Twitter ad costs, meaning your CAD can stretch further.
For example, Canadian outdoor gear brand Arc’teryx could test Twitter campaigns targeting Singapore-based adventure enthusiasts or expats. Or a Toronto-based fintech startup might use Promoted Tweets to engage Singapore’s growing digital finance crowd.
💡 How to Handle Payments and Currency When Advertising from Canada
Most Twitter ad accounts allow payment via credit card, and Canadian advertisers will be billed in SGD if targeting Singapore directly. Here’s what you need to know:
- Currency conversion: Your Canadian credit card will convert CAD to SGD, often with a 1.5-3% forex fee. Watch your billing statements closely.
- Billing address: Make sure your Twitter Ads account billing info matches your credit card to avoid payment hiccups.
- Payment platforms: Some Canadian advertisers prefer using payment platforms like PayPal or virtual cards with multi-currency support to reduce fees.
- Tax and compliance: Canada’s anti-spam and privacy laws (CASL, PIPEDA) still apply to your marketing content, even if targeting overseas. Always double-check ad copy and data handling policies.
📊 Singapore Twitter Advertising Rate Table 2025
| Twitter Ad Format | Average Cost in SGD | Approximate Cost in CAD | Notes |
|---|---|---|---|
| Promoted Tweet | 0.50 – 3.00 SGD | 0.48 – 2.85 CAD | Cost per engagement |
| Promoted Account | 20 – 100 SGD | 19 – 95 CAD | Cost per 1,000 new followers |
| Promoted Trend | 100,000+ SGD | 95,000+ CAD | Daily flat rate |
| Video Ads (CPV) | 0.10 – 0.30 SGD | 0.095 – 0.285 CAD | Cost per video view |
Note: These rates are averages based on market observations as of June 2025 and can fluctuate with seasonal demand and auction dynamics.
❗ Legal and Cultural Tips for Canadian Advertisers in Singapore
Marketing across borders is never just about rates. Singapore has strict regulations on advertising content, especially around health claims, alcohol, and financial services. Canadian advertisers need to:
- Comply with Singapore’s Advertising Standards Authority guidelines.
- Respect local cultural norms — Singaporeans appreciate straightforward, respectful messaging, not pushy or exaggerated claims.
- Watch out for data privacy laws. Singapore’s PDPA (Personal Data Protection Act) aligns broadly with Canada’s PIPEDA but has its nuances.
If you’re working with local Singapore influencers or agencies, ensure contracts cover data use, content rights, and payment terms clearly.
💡 Pro Tips for Optimizing Twitter Ads from Canada to Singapore
- Leverage local influencers: Partner with Singapore-based Twitter personalities to amplify your campaigns organically and add local flavour. Platforms like BaoLiba can help you connect with vetted influencers.
- Use time zone targeting: Schedule your ads to run during Singapore’s peak Twitter hours (usually 8 AM to 10 PM SGT) to maximize engagement.
- Test ad creatives locally: What works in Canada might flop in Singapore. Run small A/B tests before scaling your budget.
- Monitor exchange rates: Currency fluctuations impact your campaign spend. Lock in budgets or adjust bids accordingly.
People Also Ask
What is the average cost of Twitter ads in Singapore for 2025?
As of June 2025, promoted tweets typically cost between SGD 0.50 and SGD 3.00 per engagement, with video ads costing about SGD 0.10 to SGD 0.30 per view. Promoted trends are premium and can exceed SGD 100,000 per day.
Can Canadian businesses pay for Singapore Twitter ads in CAD?
Twitter charges ads in the currency of the target location, so Singapore-targeted ads are billed in SGD. Canadian advertisers pay via credit card or payment platforms, with currency conversion fees applied.
How do Singapore Twitter ad rates compare to Canadian rates?
Singapore tends to have lower average cost per engagement compared to Canada, making it attractive for Canadian advertisers looking to expand their reach into Asia-Pacific markets.
BaoLiba will keep you updated on the latest influencer marketing trends in Canada and beyond. Follow us for real-world insights, pricing updates, and hands-on tips to level up your global ad game.
